
Umberto Palermo, emerging today as the new face of Italian design and “carrozzeria italiana” coach building, has devoted himself to the evolution of concept, design and engineering. In 2010 founded UP Design, located in the town of Rivoli nearby Turin, with the aim of contributing to the development of automotive, product and industrial design. An overall team of more than 40 people and 5.000 sqm operates effectively, serving various clients spread around Europe, Asia and South America.